Inspired by the marketing materials we produced for Alex Wenham, Tubes Scaffolding originally commissioned us to produce a series of brochures for their scaffolding business. Following on from these they asked us to produce a logo and marketing collateral for their marquee hire subsidiary.
We produced a series of design concepts, ranging from a purely typographic treatment to versions incorporating a top hat. The client's preference was a version that includes the name in a classic Gill Sans font along with a simplified marquee roof in an iconic shape crowned with an elipse along with punctuating circles emphasising the key aspect of marquees offering shelter. This logo is modern and fresh, as well as speaking to tradition and dependability.