Holywell design a new logo to celebrate The Middle East Centre’s new building and 60th anniversary
The Middle East Centre commissioned Holywell to produce a new logo to reflect its move into its new building, the Zaha Habib-designed Investcorp Building, as well as an update of its long established logo to celebrate the Centre’s 60th anniversary.
The design Holywell created reflects the shape of the new building, the gradient capturing the building’s curves and metallic skin.
The logo was designed such that is could be used alone or in combination with a namestyle and the established Middle East Centre logo.